The 3rd Annual Tecla Awards announced their finalists on March 3 via Facebook live for top Latino and multicultural content creators. I’m proud to share that I, LatwinoDad am nominated for the Best Snapchat Storyteller. That’s right, not all Snapchat storytellers are teens and millennials! The winners will be announced at the conclusion of the Hispanicize 2017 conference in Miami, FL in April.
LatwinoDad Nominated for Snapchat Tecla Awards
Tecla is an individual key on a keyboard in Spanish. The Tecla awards, therefor, honor individual US Latino content creators in online video, blogging, media and marketing. 2017 is the 3rd Annual Tecla awards, which reflect the growing state of original programming native to YouTube, Facebook, Vine, Instagram, Snapchat, live broadcasting, blogging and virtually all types of social media platforms.
LatwinoDad is on Snapchat, Are You?
Snapchat, in case you don’t know, is a popular mobile app for sending photos and videos. I’ve been on it for just over a year but – like many – did not know how to use it for a long time since it’s not very intuitive like other social platforms. Upon download, you are faced with an app that comes with no coach marks that guide you through the usability. It had, and continues to have, a reputation for an app used by late teens and young 20-something adults while the demographics are slowly inching up the age ladder. Due to that, I’ve had my share of people tell me, “I’m not on Snapchat, I’m not a teenager.” Zing!
Add me on Snapchat: https://www.snapchat.com/add/newyorkrealtor
“While Snapchat remains wildly popular with young social media users—over 60% of U.S. smartphone users are between the ages of 13 and 34 are Snapchatters—what’s more revealing is how Snapchat is now beginning to proliferate quickly among olderdemographics.”
Storytelling on Snapchat
It can be quite addicting, I must admit. Where Twitter is for informational sharing and gathering, and Instagram is about capturing a wonderful image, Snapchat is capturing “snaps” of your life. The snaps aren’t necessarily about taking that perfect image in hopes of landing you in National Geographic. They’re crude, they’re funny, they’re videos – less than 10 secs mind you of the small events in your day. Boarding a plane. Attending a concert. Eating Chipotle with extra guac. It’s the small things that happen to you and they disappear from Snapchat in 24 hours. Poof!
Storytelling on Snapchat can be entertaining for you and for your contacts. I travel a lot. I know that some of my followers my not get to visit China, Malaysia, El Paso in the near future (or ever?). So as a result I’ll snap my travels, for example. I snap the airport. I snap the landscape and the high rises. I snap the food, the music, the culture and share that. Sometimes, I snap myself giving a tip of the location.
LatwinoDad at Hispanicize, See You There?
Hispanicize 2017 Week is the largest annual event for Latino trendsetters and newsmakers in digital content creation, journalism, marketing, entertainment and tech entrepreneurship.
Although, I must admit that I only heard about Hispanicize last year. This upcoming 2017 Hispanicize is the eighth year of the event, so it’s safe to say that I may be an early adopter, but quite late to the Hispanicize community.
Tickets range depending on your role and purpose for attending. I paid about $275 although feel strongly that I will get the value from it. Additionally, people who attended in the past highly recommend the show so I’m stoked to attend.
If you plan on going, please let me know! I look forward to seeing you there and sharing what I learn when LatwinoDad goes to its first Hispanicize!